Red Sea Farms, SAUDIA sign MoU to bring healthy, locally-sourced meals to passengers

Summary

Red Sea Farms, a KAUST spinout agritech company, and SAUDIA have signed an MoU to supply the airline with locally-sourced, sustainable food options. This collaboration aims to reduce SAUDIA's carbon footprint by decreasing reliance on imported goods. Red Sea Farms also assisted SAUDIA on menu development and video content to promote the health and sustainability benefits of the produce. Why it matters: This partnership highlights the growing focus on sustainability within the Saudi aviation sector and demonstrates the potential for agritech companies to contribute to national environmental goals.