Startup Lucidya transforms data analysis and monitoring

Summary

Lucidya, a startup founded by Saudi entrepreneurs including KAUST alumnus Zuhair Khayyat, utilizes AI and Big Data to analyze social media content from platforms like Twitter and Facebook, as well as articles from 200 million websites in over 120 languages. The technology predicts user emotions, detects interests, and provides content analyses to customers for better decision-making. Lucidya commercially transformed the scientific research 'Tagreed' to start their company. Why it matters: This demonstrates the growing potential of Saudi startups in leveraging AI for data analysis and social media monitoring, and it showcases the role of KAUST in fostering technological innovation and entrepreneurship within the Kingdom.