Going global with Sadeem

Summary

KAUST startup Sadeem, which provides solar-powered smart city solutions for flood, traffic and environmental monitoring, won the Best Global Startup award in Dubai in 2017. Since then, Sadeem has focused on building its business model and infrastructure to accommodate expansion. Sadeem recently installed its smart city sensors, including the Aura air quality monitor, in Madinah, Saudi Arabia. Why it matters: This expansion demonstrates the potential for Saudi-based startups to provide innovative solutions to local challenges and scale their impact internationally.