KAUST Challenge launch

Summary

KAUST has launched the KAUST Challenge: Ideas and Solutions for Hajj & Umrah 2020, in partnership with The Makkah Cultural Forum. The challenge aims to catalyze research, innovation, and economic development in Saudi Arabia. The KAUST Challenge will award 1 million SAR in cash and other prizes for ideas to improve the Hajj and Umrah experience and advance efforts to make Makkah a smart city. Why it matters: This initiative connects AI innovation directly to Saudi Arabia's Vision 2030 and the specific needs of religious tourism, a unique application area.